Creative Marketing Manager

Application deadline:

Friday, December 31, 2021 - 8:00am

Company: 

Trigard Greenwood

Description: 

Creative Marketing Manager

 

Multi-talented Creative Marketing Manager (CMM) is responsible for incorporating our brand vision and design direction into our integrated marketing channels, with an emphasis on digital marketing - all aligning to overarching Greenwood Plastics Industries and its families of brand rand strategies. This role will report to the Marketing Director as we continue to grow, evolve, and innovate our digital footprint. In addition, this role will work closely with our Director of Consumer Relations to grow and evolve our current strategies.

The CMM has no supervisory duties but will occasionally manage a team of freelancers and/or agency partners. This position is in-house and not remote eligible.

CORE JOB RESPONSIBILITIES:

Creative direction and execution of digital and integrated marketing content across marketing channels that align to our strategic vision

  • Maintaining stewardship of brand look, tone and feel while aligning to our brand vision, voice and standards
  • Stays current and capitalizes on emerging social, digital, and industry trends - with a finger on the cultural pulse of the digital ecosystem
  • Manages multiple high-volume brand campaign deliverables
  • Provides strategic, quick, actionable creative feedback to internal teams
  • Using of data & analytics to evolve the brand and customer experience
  • Partnering with content development resources to develop a range of ideas and designs that are on-brief and on-strategy
  • Inspire and motivate to be innovatively progressive through storytelling and creative exploration
  • Leading and participating in project brainstorms discussions
  • Building out and maintaining style guides for all companies
  • Sales enablement and alignment
  • Tradeshow and special event support
  • Maintain robust trade advertising program

THE ESSENTIALS FOR SUCCESS:

  • 3+ years of digital marketing, marketing automation experience. 5 years of integrated marketing experience
  • Phenomenal portfolio of integrated marketing work with specific experience in digital marketing with a love for content creation-design
  • Knowledge of all social media platforms and latest trends
  • Superior communications and organizational skill
  • A desire & ability to drive innovation, both in technology and in process
  • High level of proficiency with the following programs: Adobe Creative Suite, Asana, Hubspot, is required
  • Detail oriented, but able to focus on the bigger picture
  • Efficient time management skills and ability to work under tight deadlines
  • Excellent written, communication and presentation skills
  • Bachelors Degree in Marketing or similar; or equivalent work experience
  • High EQ with a passion for our products, serving our team members and customers is a requirement

 

 

Qualifications: 

THE ESSENTIALS FOR SUCCESS:

  • 3+ years of digital marketing, marketing automation experience. 5 years of integrated marketing experience
  • Phenomenal portfolio of integrated marketing work with specific experience in digital marketing with a love for content creation-design
  • Knowledge of all social media platforms and latest trends
  • Superior communications and organizational skill
  • A desire & ability to drive innovation, both in technology and in process
  • High level of proficiency with the following programs: Adobe Creative Suite, Asana, Hubspot, is required
  • Detail oriented, but able to focus on the bigger picture
  • Efficient time management skills and ability to work under tight deadlines
  • Excellent written, communication and presentation skills
  • Bachelors Degree in Marketing or similar; or equivalent work experience
  • High EQ with a passion for our products, serving our team members and customers is a requirement

 

Employment type: 

  • Full time

Days per week: 

Monday - Friday

Shift: 

1st

Years of experience: 

  • 3 - 5 years

Salary: 

$50,00 to $60,000

Required degree level: 

  • Bachelor's degree